lowest price per sqft || premium location || 50% phpp for 50 months || off-plan

Type

Apartment

Purpose

Sale

Furnishing

Unfurnished

Updated

15th September 2026

Completion Status

Off-Plan

Payment Plan

100/0

Handover

Q3 2027

Developer

Green Real Estate Development

Project Name

77s Tower

77S TOWER is a premium mixed-use development in Business Bay, Dubai, offering spacious 1BR and 2BR apartments, lofts, 3BR and 4BR penthouses, 5BR sky villas, offices and retail spaces within one high-end central Dubai project.
The project is ideal for investors looking for a prime Business Bay location, luxury positioning, flexible payment opportunities, strong rental-demand potential and long-term capital appreciation close to Downtown Dubai.
Investment Highlights
Current 1BR Offers: from approx. AED 1.19M
Current 2BR Offers: from approx. AED 1.77M
Office Options: from approx. AED 729K on selected inventory
Unit Types: 1BR & 2BR Apartments, Lofts, 3BR & 4BR Penthouses, 5BR Sky Villas
Commercial Options: Offices & Retail Spaces
Standard Payment Structure:
20% Down Payment
80% Pre-Handover
Alternative Current Offers on Selected Inventory:
50% During Construction
50% Post-Handover
Selected inventory may also include cash-discount and extended post-handover structures, subject to availability.
Handover: Q3 2027
Project Status: Under Construction
Developer: Green Real Estate Development / 77 Shades of Green
Location: Business Bay, Dubai
Ownership: Freehold
Furnishing: Semi-Furnished
Kitchen Concept: Convertible Open / Closed Kitchen
Expected ROI: strong rental potential due to Business Bay’s central location, subject to purchase price, unit type and achieved market rent
Capital Appreciation: Strong long-term potential due to proximity to Downtown Dubai, established infrastructure and limited supply of new premium residential stock in central Dubai
Why Investors Like This Deal
One of the strongest advantages of 77S TOWER is its central position in Business Bay, one of Dubai’s most established residential and commercial investment districts.
The project gives residents direct access to the Downtown Dubai lifestyle while remaining surrounded by major offices, hotels, restaurants and commercial destinations.
The development also offers a much broader property mix than a conventional residential tower.
Investors can choose between apartments, lofts, penthouses, sky villas, offices and retail spaces, creating exposure to both residential and commercial demand.
The residences are designed with spacious layouts, natural light and semi-furnished interiors, while the convertible kitchen concept allows owners to switch between an open and closed kitchen layout.
For rental demand, the project can appeal to professionals and executives working across Business Bay, Downtown Dubai, DIFC and surrounding central business districts.
For capital appreciation, Business Bay benefits from established infrastructure, continued premium development and limited central land availability.
Location & Connectivity
Business Bay, Dubai
Close to Downtown Dubai
Close to Burj Khalifa
Close to Dubai Mall
Close to Dubai Canal
Easy access to Sheikh Zayed Road – E11
Easy access to Al Khail Road – E44
Convenient connectivity to DIFC
Easy access to Dubai Design District
Convenient connectivity toward Dubai International Airport
Central access across Dubai’s core business districts
Amenities
Premium Swimming Pool
Indoor & Outdoor Fitness Facilities
Spa & Wellness Areas
Sky Garden
Outdoor Leisure Areas
Cinema
Co-Working Spaces
Sports Facilities
Residents’ Social Areas
Kids’ Areas
Landscaped Outdoor Spaces
Approx. 650 Covered Parking Spaces
Security & Controlled Access
Investment Advantage
Prime Business Bay Address
20% Initial Payment
Q3 2027 Handover
1BR from approx. AED 1.19M
2BR from approx. AED 1.77M
Semi-Furnished Residences
Post-Handover Options on Selected Inventory
Residential + Commercial Opportunities
Freehold Ownership
Strong Executive Rental Catchment
Luxury Product Positioning
Close to Downtown Dubai
Long-Term Capital Appreciation Potential

Posted on: 14th September 2026